{"id":16632,"date":"2020-07-02T08:54:52","date_gmt":"2020-07-02T06:54:52","guid":{"rendered":"https:\/\/buzz-esante.fr\/?p=16632"},"modified":"2020-07-02T08:54:52","modified_gmt":"2020-07-02T06:54:52","slug":"pharma-healthtech-une-version-digitale-pour-cette-edition-2020","status":"publish","type":"post","link":"https:\/\/buzz-esante.fr\/pharma-healthtech-une-version-digitale-pour-cette-edition-2020\/","title":{"rendered":"Pharma HealthTech : une version digitale pour cette \u00e9dition 2020"},"content":{"rendered":"<p><strong>Pharmaceutiques et Techtomed organisent une nouvelle \u00e9dition de Pharma HealthTech, l&#8217;\u00e9v\u00e8nement consacr\u00e9 \u00e0 l\u2019impact du num\u00e9rique dans l\u2019industrie pharmaceutique. Une \u00e9dition digitale <\/strong><strong>le 17 septembre prochain <\/strong><strong>dont Buzz E-sant\u00e9 est partenaire<\/strong><strong>.<br \/>\n<\/strong><\/p>\n<p>R\u00e9gulation obsol\u00e8te, d\u00e9ficit de confiance, barri\u00e8res \u00e0 l\u2019innovation, carences de l\u2019\u00e9valuation, comp\u00e9tition accrue avec de nouveaux acteurs technologiques\u2026 confront\u00e9e \u00e0 ses (vieux et moins vieux) d\u00e9mons, l\u2019industrie pharmaceutique doit saisir l\u2019opportunit\u00e9 de la r\u00e9volution num\u00e9rique pour revoir d\u2019urgence son mod\u00e8le de croissance.<\/p>\n<p>Bousculant le \u201cmonde ancien\u201d, les technologies de la Data repr\u00e9sentent une immense chance pour le secteur de la sant\u00e9. La pharma saura-t-elle s\u2019en emparer pour r\u00e9inventer son r\u00f4le dans la soci\u00e9t\u00e9 du futur ?<\/p>\n<p>Gagner la confiance, d\u00e9velopper l\u2019attractivit\u00e9, mixer de nouveaux talents, d\u00e9cloisonner le jeu des acteurs de sant\u00e9\u2026 prouver son utilit\u00e9\u2026 la pharma doit trouver les cl\u00e9s pour bien n\u00e9gocier la vague technologique.<\/p>\n<p>\u00abPasser de la promesse \u00e0 la preuve\u00bb : la soci\u00e9t\u00e9 attend\u2026 la Pharma sera-t-elle au rendez-vous ?<\/p>\n<p>Pour r\u00e9pondre \u00e0 ces interrogations et comprendre les enjeux, Pharmaceutiques et Techtomed organisent la seconde \u00e9dition de l&#8217;\u00e9v\u00e8nement pour les acteurs et partenaires de l\u2019industrie pharmaceutique, consacr\u00e9e \u00e0 l\u2019impact du num\u00e9rique dans cette industrie : <a href=\"https:\/\/www.pharma-healthtech.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Pharma HealthTech<\/strong><\/a>.<\/p>\n<p><img decoding=\"async\" data-attachment-id=\"16642\" data-permalink=\"https:\/\/buzz-esante.fr\/pharma-healthtech-une-version-digitale-pour-cette-edition-2020\/post-pht-nouveau-format\/\" data-orig-file=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format.png\" data-orig-size=\"2167,1133\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"post PHT &#8211; Nouveau format\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-300x157.png\" data-large-file=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-1024x535.png\" class=\"aligncenter wp-image-16642\" src=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-1024x535.png\" alt=\"\" width=\"600\" height=\"314\" srcset=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-1024x535.png 1024w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-300x157.png 300w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-768x402.png 768w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-1536x803.png 1536w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-2048x1071.png 2048w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-1920x1004.png 1920w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-1170x612.png 1170w, https:\/\/buzz-esante.fr\/wp-content\/uploads\/2020\/07\/post-PHT-Nouveau-format-585x306.png 585w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Loin des discours trop souvent th\u00e9oriques, ce rendez-vous incontournable est r\u00e9solument tourn\u00e9 vers les applications concr\u00e8tes et op\u00e9rationnelles qui dessinent la sant\u00e9 de demain. Gr\u00e2ce \u00e0 un plateau d\u2019intervenants de tr\u00e8s haut niveau, venus d\u2019horizons diff\u00e9rents, Pharma HealthTech s\u2019appuiera sur des exemples de projets embl\u00e9matiques et des t\u00e9moignages-cl\u00e9.<\/p>\n<h2>Une \u00e9dition 100% digitale<\/h2>\n<p>Avec ses 300 pr\u00e9sents et un panel d\u2019intervenants de premier plan lors de la 1\u00e8re \u00e9dition, Pharma HealthTech s\u2019est impos\u00e9 comme l\u2019\u00e9v\u00e8nement majeur de l\u2019industrie pharmaceutique et de ses partenaires pour comprendre et agir autour des nouvelles technologies.<\/p>\n<p>Pharma HealthTech vous permettra de :<\/p>\n<ul>\n<li>cerner les nouveaux enjeux de l\u2019industrie pharmaceutique au niveau de la R&amp;D, de la production ou des activit\u00e9s commerciales<\/li>\n<li>comprendre l\u2019impact de toutes ces nouvelles technologies sur les mod\u00e8les et les m\u00e9tiers<\/li>\n<li>rencontrer les acteurs qui, demain, r\u00e9inventeront les pratiques et les usages en sant\u00e9<\/li>\n<li>acqu\u00e9rir de nouveaux savoirs, de nouvelles comp\u00e9tences pour faire \u00e9voluer votre strat\u00e9gie de croissance<\/li>\n<li>anticiper les opportunit\u00e9s qui permettront de cr\u00e9er de nouvelles valeurs dans le monde de la sant\u00e9<\/li>\n<\/ul>\n<p>Pour r\u00e9pondre au contexte de crise sanitaire et de d\u00e9confinement, <strong>cette \u00e9dition 2020 de Pharma HealthTech sera 100% digitale et se d\u00e9roulera en ligne le 17 septembre prochain<\/strong>.<\/p>\n<p>Ce format digital permettra de donner plus d&#8217;ampleur \u00e0 cet \u00e9v\u00e9nement avec plusieurs avantages :<\/p>\n<ul>\n<li>une audience amplifi\u00e9e et un nombre de participants plus important<\/li>\n<li>plus d&#8217;interactivit\u00e9 via les diff\u00e9rents services propos\u00e9s par la plateforme avec des ateliers virtuels et des contenus enrichis accessibles toute la journ\u00e9e<\/li>\n<li>des d\u00e9bats enrichis et adapt\u00e9s \u00e0 l&#8217;actualit\u00e9 de la crise sanitaire et plus court pour avoir plus d&#8217;impact<\/li>\n<\/ul>\n<h2>Un programme riche pour cette nouvelle \u00e9dition<\/h2>\n<p class=\"et_pb_module_header\">Sur le th\u00e8me &#8220;Comment la technologie va r\u00e9-enchanter l&#8217;industrie pharmaceutique ?&#8221;, un <strong><a href=\"https:\/\/www.pharma-healthtech.com\/programme\/\" target=\"_blank\" rel=\"noopener noreferrer\">programme riche<\/a><\/strong> est propos\u00e9 avec des intervenants de haut niveau, autour de nombreuses th\u00e9matiques qui rythmeront cette journ\u00e9e avec des tables-rondes et des keynotes d&#8217;experts.<\/p>\n<p>Liste des keynotes :<\/p>\n<ul>\n<li>\u201cIA, num\u00e9rique, Data Science,Algorithmes\u2026 dans un monde recroquevill\u00e9 et en convalescence\u2026 Quelle vision du nouveau monde ?\u201d &#8211; Aur\u00e9lie JEAN , CEO &amp; Fondatrice In Silico Veritas<\/li>\n<li>\u201cQuand la chine\u2026 s\u2019est r\u00e9veill\u00e9e !\u201d &#8211; Xavier BROCHART,\u00a0 Professeur ESSCA Ecole de Management de Shanghai<\/li>\n<li>\u201cBarom\u00e8tre de la transformation digitale en sant\u00e9\u201d &#8211; Thibaut GUIBAL, Associ\u00e9 ATAWAO et Virginie LLEU, Fondatrice et Directrice G\u00e9n\u00e9rale de L3S Partnership<\/li>\n<li>\u201cEn quoi l\u2019IA\u00a0 va-t\u2019elle\u00a0 transformer la pharma : mythes ? R\u00e9alit\u00e9s ? Beyond the Hype\u2026\u201d &#8211; Karl NEUBERGER Partner \u00e0 Quantmetry<\/li>\n<li>\u201cLa pharma de demain n\u2019est peut-\u00eatre pas celle que vous croyez \u201d &#8211; St\u00e9phane MALLARD, auteur du livre : \u201cDisruption, intelligence artificielle, fin du salariat, humanit\u00e9 augment\u00e9e\u201d<\/li>\n<\/ul>\n<p>Th\u00e8mes des table-rondes :<\/p>\n<ul>\n<li>Technologies &amp; March\u00e9s : le Nouveau Monde est d\u00e9j\u00e0 l\u00e0 ?<\/li>\n<li>Parcours de sant\u00e9 : entre avant et apr\u00e8s COVID, qui ont \u00e9t\u00e9 et qui seront les acteurs critiques ; Quelle l\u00e9gitimit\u00e9 de la Pharma \u2026 et \u00e0 quelles conditions ? Comment la pharma innove ?<\/li>\n<li>Quel mod\u00e8le relationnel pour la pharma ? Pratique et bon usage du num\u00e9rique<\/li>\n<li>Attractivit\u00e9 et souverainet\u00e9 technologique : enseignements post COVID<\/li>\n<\/ul>\n<p><a href=\"https:\/\/hopin.to\/events\/pharma-healthtech\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" data-attachment-id=\"15508\" data-permalink=\"https:\/\/buzz-esante.fr\/pharma-healthtech-le-rendez-vous-de-la-pharma-et-du-numerique\/inscriptions\/\" data-orig-file=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2019\/02\/Inscriptions.png\" data-orig-size=\"281,98\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Inscriptions\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2019\/02\/Inscriptions.png\" data-large-file=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2019\/02\/Inscriptions.png\" class=\"aligncenter wp-image-15508\" src=\"https:\/\/buzz-esante.fr\/wp-content\/uploads\/2019\/02\/Inscriptions.png\" alt=\"\" width=\"181\" height=\"63\" \/><\/a><\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player\" width=\"1170\" height=\"659\" src=\"https:\/\/www.youtube.com\/embed\/v9ShWe_K22I?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=fr-FR&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pharmaceutiques et Techtomed organisent une nouvelle \u00e9dition de Pharma HealthTech, l&#8217;\u00e9v\u00e8nement consacr\u00e9 \u00e0 l\u2019impact&hellip;<\/p>\n","protected":false},"author":2,"featured_media":16642,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":"","jetpack_publicize_message":"Pharma HealthTech : une version digitale pour cette \u00e9dition 2020","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[3419,2,30],"tags":[9,1063,6640,946,1042,566,82,284,4429,13,883,771,6641,5,6168,6169,587,1517,5838],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - 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